Privacy Policy

Squareset Group ("we", "us", or "our") operates an independent property vetting desk focused on Panama off-plan real estate research. This Privacy Policy explains what information we collect, how we use it, and the choices you have when you visit our website, use our screening tools, or interact with our advertising.

Who We Are

We are a research and screening desk. We are not a licensed real estate broker, financial advisor, law firm, or tax consultant. We do not represent developers and we do not maintain a public property catalog for casual browsing.

Information We Collect

Depending on how you use the site, we may collect:

• Contact details such as your name, email address, and phone number if you submit them through a form, assessment, or contact page.
• Screening inputs such as investment goal, location preference, capital allocation or budget range, risk concerns, target timeline, funding approach, and other market preferences you enter into the property vetting assessment.
• Usage and device data such as pages visited, links clicked, referral source, UTM campaign parameters, browser type, device type, operating system, approximate location derived from your IP address, and timestamps of activity.
• Advertising and measurement identifiers such as cookie IDs, pixel identifiers, click identifiers from ads (for example Meta click IDs), and similar tags used to attribute visits and conversions to marketing campaigns.
• Communications if you email us, submit a contact form, or respond to follow-up messages related to your screening results or registration request.

We do not intentionally collect sensitive personal data unless you choose to provide it. Please do not submit passport numbers, government IDs, or full financial account details through our website forms.

How We Use Your Information

We use the information we collect to:

• Run the property vetting assessment and match your criteria against projects in our screened database.
• Process developer registration or shortlist requests and deliver research briefings, reports, or follow-up information you request.
• Respond to support and contact requests and enforce our Terms of Service.
• Improve our screening logic, website performance, and editorial content.
• Measure and improve our marketing, including understanding which ads, articles, and pages lead people to start or complete the assessment.
• Create and measure conversion events for advertising platforms (for example, when someone successfully submits the risk audit form).
• Build and refine audiences for advertising, retargeting, and lookalike modeling where permitted by law and platform policies.
• Send service-related messages about your screening or registration request. We will not send promotional email without your consent where required by law.

Advertising, Analytics, and Conversion Tracking

We use third-party advertising and analytics tools to understand how visitors find and use our site and to measure the effectiveness of our campaigns. This may include:

• Meta Platforms, Inc. (Facebook / Instagram) — We may use the Meta Pixel in your browser and Meta's Conversions API (server-side events) to measure visits, engagement, and conversions such as lead form submissions. These tools may collect device and usage data, cookie identifiers, and limited contact or matching data related to a conversion (for example email or phone, often in hashed form where supported). Meta may use this information in accordance with its own policies to provide reporting, attribution, and ad delivery services to us.
• Website analytics — We may use analytics providers (including tools associated with our hosting platform) to understand traffic, page performance, and site usage.
• Form processing providers — When you submit a form, your submission is processed by our form service provider so we can receive and respond to your request.

Ads that link to our articles or assessment pages may include tracking parameters. Interaction with those ads, and subsequent activity on our site (such as viewing an article, starting the quiz, or completing a form), may be recorded as events for measurement and optimization.

Meta and other advertising partners may also set or read cookies and similar technologies on your device. For more information about how Meta processes data, see Meta's privacy policy and advertising settings. You can manage Meta ad preferences through your Meta account settings and through browser cookie controls.

Legal Basis (EEA and UK Visitors)

If you are located in the European Economic Area or the United Kingdom, we process personal data based on one or more of the following grounds: your consent (including for non-essential cookies and certain advertising measurement where required), performance of a service you request, our legitimate interest in operating, securing, and improving an independent research desk and measuring marketing performance, and compliance with legal obligations.

Where we rely on consent for cookies or advertising technologies, you may withdraw consent at any time through your browser settings or any consent tool we provide, without affecting the lawfulness of processing before withdrawal.

How We Share Information

We do not sell your personal information. We may share limited data with:

• Service providers that host our website, process forms, send email, provide analytics, or support advertising measurement. These vendors may only use data to perform services for us or as otherwise described in their policies when they act as independent controllers for certain processing.
• Advertising platforms such as Meta, which may receive event and matching data needed to deliver, measure, and optimize our ads and conversion reporting.
• Professional advisors such as lawyers or accountants when needed for compliance or business operations.
• Authorities if required by law, court order, or to protect our rights, users, or the public.

Because we evaluate Panama off-plan projects and use global hosting and advertising infrastructure, some service providers may process data outside your home country, including in the United States. Where required, we use appropriate safeguards for cross-border transfers.

Cookies and Similar Technologies

We and our partners may use cookies, pixels, local storage, and similar technologies for:

• Essential operation — security, load balancing, and core site functionality.
• Analytics — understanding traffic and how pages perform.
• Advertising and measurement — attributing visits and conversions to campaigns, limiting how often you see ads, and improving ad relevance where permitted.

You can control cookies through your browser settings. Disabling cookies may affect certain site features and may limit our ability to measure advertising performance. Browser "Do Not Track" signals are not consistently standardized; we currently do not respond to them in a uniform way beyond the controls described in this policy.

Data Retention

We keep personal information only as long as needed for the purposes described in this policy, unless a longer retention period is required by law. Assessment inputs and contact records are typically retained while your inquiry remains active and for a reasonable period afterward for follow-up, audit, and compliance purposes. Advertising and analytics event data may be retained by us and by platform providers according to their retention schedules and our campaign reporting needs.

Your Rights and Choices

Depending on where you live, you may have the right to access, correct, delete, or restrict processing of your personal data, or to object to certain processing (including processing based on legitimate interests). You may also have the right to data portability and to withdraw consent where processing is consent-based.

You can also:

• Limit cookies through your browser settings.
• Adjust advertising preferences in your Meta account and through Meta's ad settings tools.
• Contact us to request access, correction, or deletion of information you submitted through our forms.

To make a request, contact us using the details below. We may need to verify your identity before responding. You may also lodge a complaint with your local data protection authority.

California and Similar U.S. State Rights

If you are a resident of California or another U.S. state with consumer privacy laws, you may have rights to know, access, correct, or delete personal information, and to opt out of certain sharing for cross-context behavioral advertising. We do not sell personal information for money. We may share identifiers and internet activity with advertising partners for measurement and advertising as described above. To exercise applicable rights, contact us at the email below.

Security

We use reasonable technical and organizational measures to protect personal information. No online system is completely secure, and we cannot guarantee absolute security.

Children

Our services are intended for adults making property investment decisions. We do not knowingly collect personal information from anyone under 18.

Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page will change when we do. Continued use of the site after an update means you accept the revised policy.

Contact Us

For privacy questions or requests, contact Squareset Group at support@squaresetgroup.com or use our Contact page.